Backed By


Combinator
Your Human
Intelligence Platform
Your Human
Intelligence Platform
Your Human
Intelligence Platform
Zatanna turns public records and online signals into structured profiles and AI personas to help teams understand real people.
Zatanna turns public records and online signals into structured profiles and AI personas to help teams understand real people.
Zatanna turns public records and online signals into structured profiles and AI personas to help teams understand real people.
How Teams Leverage Zatanna
How Teams Leverage Zatanna
How Teams
Leverage Zatanna
Zatanna turns public records and online signals into structured, cited profiles, so different teams can move faster with confidence.
Zatanna turns public records and online signals into structured, cited profiles, so different teams can move faster with confidence.
Zatanna turns public records and online signals into structured, cited profiles, so different teams can move faster with confidence.
Sales
Turn leads into context
Know who you’re reaching before the first touch.





Sales
Turn leads into context
Know who you’re reaching before the first touch.





Sales
Turn leads into context
Know who you’re reaching before the first touch.





Marketing/Ads
Test before you spend
See how different audiences may react—before you launch.





Marketing/Ads
Test before you spend
See how different audiences may react before you launch.





Marketing/Ads
Test before you spend
See how different audiences may react before you launch.





Campaign Targeting
Understand voters and donors at scale using public signals.
Segment lists, surface key groups, and export targets in minutes.





Campaign Targeting
Understand voters and donors at scale using public signals.
Segment lists, surface key groups, and export targets in minutes.





Campaign Targeting
Understand voters and donors at scale using public signals.
Segment lists, surface key groups, and export targets in minutes.





Legal/Litigation
Where Zatanna started.
Built for legal teams to research real people involved in litigation.





Legal/Litigation
Where Zatanna started.
Built for legal teams to research real people involved in litigation.





Legal/Litigation
Where Zatanna started.
Built for legal teams to research real people involved in litigation.





How it works
Every profile built. Every signal cited.
Every profile built. Every signal cited.
Step 1
Start With a Person
Start With a Person
Search by name + location, or paste a LinkedIn profile to anchor the match.
Search by name + location, or paste a LinkedIn profile to anchor the match.
Step 2
Collect Signals
Collect Signals
Aggregates available signals from LinkedIn, X, public Facebook, Google-indexed content, and relevant public records.
Aggregates available signals from LinkedIn, X, public Facebook, Google-indexed content, and relevant public records.
Step 3
Build a Cited Profile
Build a Cited Profile
We structure the findings into a clear profile with citations so every detail is traceable back to its source.
We structure the findings into a clear profile with citations so every detail is traceable back to its source.
Step 4
Surface Strategy Outputs
Surface Strategy Outputs
Get work history, residency context, education, interests, and behavioral decision signals you can actually use.
Get work history, residency context, education, interests, and behavioral decision signals you can actually use.
People intelligence at scale, with receipts
People intelligence at scale, with receipts
People intelligence at scale, with receipts
Enrich lists or research individuals. Zatanna compiles public signals into structured profiles, highlights key risks and opportunities, and keeps sources attached.
Enrich lists or research individuals. Zatanna compiles public signals into structured profiles, highlights key risks and opportunities, and keeps sources attached.
Enrich lists or research individuals. Zatanna compiles public signals into structured profiles, highlights key risks and opportunities, and keeps sources attached.



Start With Real People



Aggregate Public Signals



Build Cited Profiles






AI Personas
Comparison
From Manual Search to People Intelligence
From manual research to
intelligent insight
From Manual Search to People Intelligence
See how traditional people research compares to Zatanna’s structured, source-backed approach like faster context, clearer profiles, and more confident decisions.
See how traditional people research compares to Zatanna’s structured, source-backed approach like faster context, clearer profiles, and more confident decisions.
See how traditional people research compares to Zatanna’s structured, source-backed approach like faster context, clearer profiles, and more confident decisions.
Without Zatanna
Spend hours jumping between LinkedIn, X, and Google results—then trying to guess which posts matter and what’s actually true.
Manually collect screenshots and links, lose context, and struggle to share a clean narrative with your team.
Rely on scattered signals—without a consistent way to summarize sentiment, themes, and behavior patterns across accounts.

With Zatanna
Turn public social media into a structured, cited profile in minutes by key themes, sentiment patterns, and relevance indicators with source links.
Get a clean timeline and signal clusters (topics, interests, language style) so you can understand the “why” behind what someone posts.
Share a single, organized view—tag, filter, and export insights while keeping the underlying post-level evidence.

With Zatanna
Turn public social media into a structured, cited profile in minutes by key themes, sentiment patterns, and relevance indicators with source links.
Get a clean timeline and signal clusters (topics, interests, language style) so you can understand the “why” behind what someone posts.
Share a single, organized view—tag, filter, and export insights while keeping the underlying post-level evidence.

With Zatanna
Turn public social media into a structured, cited profile in minutes by key themes, sentiment patterns, and relevance indicators with source links.
Get a clean timeline and signal clusters (topics, interests, language style) so you can understand the “why” behind what someone posts.
Share a single, organized view—tag, filter, and export insights while keeping the underlying post-level evidence.
Security & Compliance
Secure. Compliant. Trusted.
Secure. Compliant. Trusted.
Enterprise-Grade Encryption
Your searches and profiles are protected with end-to-end encryption.
Full Audit Trail
See who searched what, when—so work stays accountable.
Jurisdiction-Based Compliance
Built to support privacy rules across regions as you scale.
Confidential Collaboration
Share profiles with your team using role-based access.
Enterprise-Grade Encryption
Your searches and profiles are protected with end-to-end encryption.
Full Audit Trail
See who searched what, when—so work stays accountable.
Jurisdiction-Based Compliance
Built to support privacy rules across regions as you scale.
Confidential Collaboration
Share profiles with your team using role-based access.
Enterprise-Grade Encryption
Your searches and profiles are protected with end-to-end encryption.
Full Audit Trail
See who searched what, when—so work stays accountable.
Jurisdiction-Based Compliance
Built to support privacy rules across regions as you scale.
Confidential Collaboration
Share profiles with your team using role-based access.